August 19, 2025

MISTA using ‘curated collaboration’ to transform food system

SAN FRANCISCO — Ask Scott May and Jim Taschetta why and how the Mista innovation platform can help members transform the global food system through new […]
August 18, 2025

Plant-based meat alternatives are ‘healthier foods’: AHA

Not all ultra-processed foods are unhealthy — not according to the American Heart Association. In a new review of studies published in the journal Circulation, AHA reviewed the available […]
August 6, 2025

Why Gen Z might save UPFs from their doom spiral

In an age of chips with gut health claims, AI-designed snacks and soft drinks with electrolytes, the most radical thing we could do is stop hiding […]
April 21, 2025

MISTA: “Fermentation is Being Rediscovered as an Untapped Source of Food”

MISTA, co-founded by Givaudan, Danone, and others, is a San Francisco-based innovation platform accelerating the development of plant-based and fermentation-powered food solutions. It offers state-of-the-art labs and […]
December 2, 2024

Biomass fermentation in focus at MISTA growth hack: ‘The food of the future is going to be manufactured in a tank’

Biomass fermentation—which is used to produce everything from mycoprotein to DHA-packed animal feed supplements—is generally cheaper than precision fermentation because firms are harvesting the whole biomass, and skipping costly downstream processing […]
October 30, 2024

Oobli Joins MISTA to Accelerate Sweet Protein Innovation

Oobli, the leading global sweet protein brand known for its innovation in protein-sweetened food and beverages, has joined Givaudan entity, MISTA, the invite-only food innovation platform that […]
September 13, 2024

MISTA brings together food giants and startups for biomass fermentation breakthrough

MISTA, a food innovation platform, and a Givaudan entity, has announced that biomass fermentation will be the theme of the 2024 MISTA Growth Hack.
September 12, 2024

Biomass Fermentation chosen as the central focus of MISTA’s second annual Growth Hack

Unique collaboration brings together 14 food-tech start-ups and 8 leading global food companies to innovate and co-create for the future of food MISTA, the world’s leading […]
August 12, 2024

Fonterra and Superbrewed Food collaborate to advance biomass protein technology

Global dairy co-operative Fonterra and natural ingredient manufacturer Superbrewed Food have teamed up to boost sustainable food production.